About Us - Digital Authority Partners

About Us

Digital Authority Partners is a full service digital agency helping companies build products that delight users, engage customers, and grow their brand. We offer a complete set of digital strategy solutions, from ideation to product design & development, data analytics, marketing, and more.



Check out our services page and drop us a line today!

What we do

Digital Authority Partners provides end-to-end strategic solutions to help bring your vision to life and your product to market. A full service digital agency, we're inspired by engagement and driven by data.

Our credo


Be world-class
Be world-class
It's why we never stop learning

Collaborate
Collaborate
Because the best ideas arise from listening and understanding

Stay agile
Stay agile
Markets change, technology evolves we're always ready to adapt
Codrin Arsene
CEO
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Codrin has extensive experience helping companies big (Fortune 500) and small achieve their full potential through complex digital strategy initiatives. Codrin has been working with marketing agencies, newspapers, software companies, retailers, and startups for the last 10 years, helping them better engage and connect with their customers.

His experience in communication studies, anthropology, analytics, and online product management make him perfectly positioned to build, execute, and maintain complex digital strategy initiatives. Codrin has an excellent track record building powerful digital experiences that wow consumers and turn them into lifetime followers and brand promoters.

Michael Reddy
President
[email protected]

Michael Reddy has worked with Fortune 100 companies in a variety of roles: media mix modeling, statistical modeling, test & learn, product/program/project management, process improvement, loyalty program management, and web analytics.

Michael’s area of expertise is the intersection of Product Management, Product Development and Analytics. He has repeatedly obtained outstanding business results using insights gained through analytics to drive decisions in product and business management. He has led product management teams through the entire journey from analytics strategy through testing and learning.



Iolanda Bulgaru
Project Manager

Iolanda is our full time project manager. She is responsible for making sure our company works smoothly across our full time resources and contractors. In her current role she also supervises billing, project plans, deliverables and our offshore design/ development team.



Brent Reilly
Head of Analytics
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Brent’s deep knowledge in analytics and product development spans multiple industries and organizations ranging from technology startups to Fortune 100 clients. With a diverse background in engineering and product, Brent leverages his technical knowledge to help clients solve complex business problems. He ensures a strong adherence to process, strategy and technical architecture.

Brent’s focus on building cutting-edge analytical solutions is rooted closely in working with clients to educate, empower, and deliver solutions that fit technical and strategic needs.



Ciprian Buhosu
Head of Software Development

Ciprian has extensive experience in software development and development team management with US-based and international companies. Over the last 10 years he has focused on web technologies, web oriented systems architectures, UX & UI development. Ciprian manages 15 developers, architects and QA engineers.


Greg Kohut
Senior Product Manager

Greg has helped businesses plan, develop, launch, and maintain products in 5 industries on 4 continents, at Fortune 100 companies and at startups—as a product manager in online media publishing, eCommerce, and consumer electronics industries, as a project manager in consumer electronics, as an operations or resource or QA manager in the telecom industry. Greg’s area of expertise is developing insights based on products’ user segmentation, as well as developing eCommerce business cases to maximize revenue and user engagement.



Dan Modoranu
Head of Design

Dan Modoranu is our head of design. Dan has over seven years of professional experience in visual design. He creates awesome website and mobile app prototypes that wow and delight consumers and executives. He manages a team of contract designers to ensure consistency across design deliverables & happy clients.


Catalin Poclid
Designer

Catalin has over ten years of experience as a senior designer working on a wide variety of digital products across form factors and channels (print versus online). He has worked on both sides of the Atlantic with both American and British companies to create powerful, inspirational and eye catching visual assets, websites, mobile applications, tablet applications and video assets. At Digital Authority Partners, he is the first line of defense for all design work and leads a remote team of amazing visual designers who create all visual assets for Digital Authority Partners clients.


Alexandra Savidge
Content Manager

Alex is our Content Manager who patiently and methodically makes sure we don’t embarrass ourselves in front of our clients. She proofreads every visual asset and article and brings the final polish to our work before it’s shared with the world. Alex has extensive experience in copywriting, editing, and merchandizing. She works with a small team of contract editors brought in on a per-project basis when demand gets out of hand.



Catalina Grigorasi
Marketing Manager

Catalina is a marketing manager overseeing the influencer outreach strategy, coordinating sponsored content calendar for different clients and brokering strategic partnership with industry specialists, brand ambassadors and social media micro-influencers. Catalina is also in charge of managing the analysts responsible for market research, concept validation and UX expert evaluations.


Tabitha Jean Naylor
Senior Copywriter

Tabitha has over 15 years of sales and marketing experience consulting with businesses ranging from small mom-and-pop shops through publicly-traded, household names. As a senior copywriter at Digital Authority Partners, she's a word-nerd and content writing extraordinaire of Q&A style interviews, landing pages, case studies/white papers, guest blogs, sales letters, web copy, and advertisements. Her intimate knowledge of how sales and marketing go hand-in-hand has resulted in a variety of successful campaigns for start-ups through publicly traded companies, including Adobe and Microsoft.



Marina Turea
Admin & Social Media Specialist

Marina is in charge of social media management for different high profile accounts in retail, travel and the healthcare industries. When she's not busy connecting brands with their ideal consumers through thought provoking and highly shareable social media content, she acts as a coordinator between different teams, clients and contractors on the day to day operations of Digital Authority Partners.



Adam Berlinger
Analytics Analyst

Adam Berlinger is an accomplished analytics professional with over 12 years experience across multiple industries including CPG, Retail, B2B and Professional Services. He has designed, developed and implemented analytics and “Big Data” solutions from the ground up. Adam is a passionate leader who has enabled his clients to achieve their eCommerce and digital goals by applying the analytics best practices towards measurement strategies, data visualization, multi-channel campaign reporting, CRM, segmentation and customer attribution.



Adam Rosa
Product Analyst

Adam is the newest member of our team. He works closely with different managers and directors on various research tasks that make our marketing reports great and actionable. Adam has both an analytical and creative side which allows him to work on a variety of tasks ranging from ad taglines to financial analyses. Adam is also in charge of DAP's social media profiles and our brand amplification efforts.



Hugo Tse
Business & Data Analyst

Hugo is a jack of all trades. He works with copywriters and the management team on everything from sales presentations and whitepapers to data gathering, insight analysis, and competitive research. He is also responsible for allocating research assignments to our contract analysts.



James Cooper
Business Analyst

James has spent his career working closely with healthcare and trade associations in capacities including operations management, business / systems analysis, and project management. His experience encompasses work in both private and non-profit sectors. James specializes in business analysis as it pertains to CRM and supporting systems, and has carved out a niche as a project manager formally trained and practiced in both waterfall and agile frameworks. He works closely with our product management group on different IT digital initiatives.



Swastik Mukherjee
Implementation Consultant

Swastik Mukherjee has worked with the top companies in the Fortune 100, both as a finance specialist as well as an independent financial and process consultant. Swastik specializes in analysis of key financial metrics, variance studies, process improvements, forecasting and project implementation and management. He has brought about significant cost savings to an organization’s P&L by using KPI’s, dashboard management as well as repeated process enhancements. His background in finance coupled with his experience in project implementations enables him to maximize efficiency while minimizing cost. Swastik holds an MBA from the University of San Diego, specializing in Corporate Finance and Investments and is an alum of Purdue University with a BS in Management, minoring in Finance and Economics.



Myles Ullman
Marketing Analyst

Myles has a background in Marketing, Operations and Technology Management. At DAP, Myles works on social media management for various accounts. He also does background research on various market trends, UX best practices, monetization models and startup idea validations.

Cathryn Bearov
Editor

Cathryn has over 30 years of experience editing articles for medical journals, medical grant applications, PhD manuscripts and more. In her previous work life, Cathryn worked as a respiratory therapist in the emergency room. Cathryn has edited medical academic articles and grant applications in the following medical fields: pediatrics, radiology, respiratory therapy, artificial cartilage studies, nuclear medicine, oncology, patient care practices (esp. in intensive care units) and cardiology. The work she has edited has been published in PlosOne, Lancet, Journal of Nuclear Medicine.

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