Best marketing blog posts of the week (7.13.2017)

As Marketers, we are exposed to a lot of “content noise”, day in and day out. At Digital Authority Partners we love to stay on top of the latest marketing trends and we are always on the lookout for the best marketing blog posts in the industry. In this weekly article, we share and discuss the most informative and actionable blog posts we have come across on the internets over the last week.


1. How to Harness the ‘Testimonial Economy’ in Your Marketing Strategy

by: Mark Babbitt

for: Marketing Profs

best marketing blogs of the week

Why we liked it.

Good marketers incorporate many different elements into their marketing strategy. As the Social Age progresses, the way consumers view business changes every day. A major player in marketing is now the ‘Testimonial’; this is the idea that consumers will look at reviews and testimonials before buying products, and that these are the most important factors before they buy. As a result, ensuring strong reviews and testimony is vital to any business that hopes to thrive, and in this piece, Mark highlights just how to harness this ‘Testimonial Economy’ for a strong marketing strategy. Read the full article here.

 

2. 4 Strategies for Business Success (and One Company Getting It Right)

by: Wade Harman

for: Convince and Convert

best marketing blogs of the week

Why we liked it:

If we had a nickel for every good article we have read on the Convince and Convert blog, we’d be rich. But we’re still rich spiritually every time we learn something new from these awesome marketing fellows. In this article, Wade discusses 4 simple, yet extremely effective strategies for successful business. Marketing strategy is not to be taken lightly, as it can determine the success or failure of a business, and so outlining a good strategy is key for any and all businesses. Read the full article here.

 

3. Realigning Your SEO Strategy When Business Needs Change 

by: Roy Hinkis

for: Moz Blog

Best marketing blogs of the week

Why We Liked it: 

SEO is important to any business. If you cannot be found on the internet, it is likely your business will falter accordingly. That being said, it is also important to have an SEO strategy that works for your company and is not just a cookie cutter strategy. In this article, Roy outlines the key ways to create an SEO strategy specific to your business to fulfill its needs. Read the full article here. 

For better web traffic towards your site, don’t forget to visit our SEO optimization services here.

4. 9 Awesome Chrome Extensions That Every Marketer Will Love (and Use)

by: Sapir Segal

for: Oktopost

Best marketing blog post of the week

Why we liked it:

In this day and age, marketers need all the help they can to keep atop the competition. As a result, it is vital for marketers to use all the resources they have available to them. In this article, Sapir highlights a useful gadget many marketers overlook, Chrome Extensions. These handy little extensions can enable you to take your strategy and content one step further, which can be a big factor in whether your marketing is successful or not. Read full article here.

5. 8 major Google ranking signals in 2017

by: SEO PowerSuite

for: Marketing Land

best marketing blogs of the week

Why we liked it:

As all marketers should know, SEO is vital when it comes to being found on the web. But what exactly makes for good SEO, and specifically what is Google looking at when deciding how to rank your website/links? In this powerful article, the top 8 ranking signals used by Google are highlighted to help any marketer ensure their links are reaching the biggest audience. Read full article here.

 

That’s all for now folks. Come back next week for more!

 

 

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