Simon Winn

Simon Winn is the Head of Strategy at Digital Authority Partners in Chicago, where he leads digital strategy, marketing strategy, and campaign planning for agency clients.

He has over 15 years of experience in digital marketing across FMCG, agency, nonprofit, and nutrition sectors. Before DAP, Simon spent four and a half years at Beiersdorf as Digital Marketing Manager and Audience and Data Strategy Specialist, leading cross-channel campaigns and audience segmentation initiatives. He also served as Senior Digital Account Manager at Liquorice Advertising, running strategic campaigns for clients including

Hellmann's Mayonnaise and SA Home Loans.
Simon's approach is data-driven: he focuses on understanding audience behaviors to build campaigns that deliver measurable ROI. He holds a BBA in Marketing and a Diploma in Project Management. Originally from South Africa, he is now based in Chicago.