Depending on your strategy, budget, keywords, targeting, search volume, campaigns, and landing pages, it is completely realistic to see results from the moment your ads go live.
We touched on PPC automation, machine learning, and artificial intelligence above. These technologies rely on historical performance data for optimization. Collecting keyword, CTR, CPC, and conversion data takes time.
Depending on the volume of data coming in from your campaigns, it can take three to six months for the automated tools to collect enough data to improve your ad performance and lower your costs.
The quicker you get traffic, click, and conversion data the sooner you’ll see optimized ad performance.