DIGITAL AUTHORITY PARTNERS
Get DAP's SaaS fractional CMOs to crush churn and skyrocket MRR—without breaking the bank.
Access former SaaS CMOs from Salesforce, HubSpot, and Everbridge at 1/3 the cost of a full-time CMO, with our fractional leaders bringing 12+ years of B2B SaaS expertise to your growth strategy.
Scale your marketing operations from seed to Series B without the executive bloat. Launch new market initiatives 45% faster while saving $200K+ annually in C-suite compensation.
Product strategy to revenue optimization - all under one roof. Transform scattered initiatives into a precision growth engine that cuts CAC by 65% while tripling pipeline velocity.
Track record of 180% average ARR growth and 40% reduced CAC across 100+ B2B SaaS companies we've scaled from pre-revenue to category leaders through our metrics-obsessed approach.
Boosted online revenue by 27% for an enterprise software company.
Helped a Sales SaaS product company increase leads by 300% in 2 years & successfully exit.
Increased online leads by 50% for a healthcare SaaS product & device manufacturer.
DIGITAL AUTHORITY PARTNERS
Leading Marketing Strategy Firm
Chicago's Top Marketing Strategy Firm
Top Digital Marketing Company in Chicago
Award-Winning Innovators in Interconnected Digital Strategy at CES
Trailblazers in the Top 100 Digital Innovators by Time Magazine
Top Digital Agency on Upcity
Distinguished as One of the Top 1000 Global Companies
Recognized as a Top SEM Company
We highly recommend … Digital Authority Partners for your Fractional CMO and marketing needs. The professionalism and experience exhibited by Christal and the Digital Authority Partners team was excellent. Christal hit the ground running and kept running with all the marketing tasks. She acted as a great CMO – advised us and then executed when decisions were made, took the initiative to get the marketing projects completed, and laid out the entire marketing strategy for the company with minimal oversight. She really felt like part of the team, and she was. The DAP members also felt like part of the team as they contributed to the company through not just marketing services, but also introduced us to professional connections, contacts, and experience that benefited the company. … We further like that DAP’s CMOs were agnostic to service providers. She could and would recommend other service providers that she felt would provide the best solution to the company (vs pushing the company back to only use DAP). This gave us the warm and fuzzy feeling that she had the best interest in the company.
Vhanti
Digital Authority has helped my company in a number of ways that will result in record profits. Being more “old school” in my thoughts, I did not understand the value of a digital partner until I met with Michael of Digital Authority. He explained the value, process, and expectations in a way that I could understand. Now I value the relationship and cannot imagine making marketing decisions without consulting with them. We lead with our digital footprint and outreach with all other mediums coming in a distant second. I give them the highest marks and hope they can help you as much as they have helped me.
CEO & Founder of E&M Strategic Real Estate
Digital Authority Partners provided us with fractional CMO and analytics services. Great team and great work that added value to our marketing and analytics capabilities.
Head of Marketing at Wage
What was most impressive about the team was their hands-on approach and accessibility — their president was always involved and ready to help throughout.
Chief Marketing Officer at Brinks, Gilson, and Lione
Their knowledge in the space was very helpful in developing our marketing plan. Digital Authority Partners was very helpful in developing the our marketing plan. They were responsive, available, and seamless with both their communication and workflow. In the end, the team delivered their project on time with high-quality results.
Executive Vice President of Signature Analytics
We hired DAP to help us simplify our go-to-market messaging, launch a new website and provide a marketing operations framework we desperately needed. DAP was holistic in their treatment of our marketing operations, from the technology that supported our marketing engine to the messaging that was displayed on the website, to the ads we were serving, to SEO and our positioning in the market, DAP brought a wealth of expertise to the team that allowed us to put our best foot forward to our prospects and customers.
Vice President of Marketing at DecisionLink
Digital Authority isn’t the cheapest agency in Chicago. But it’s the best, by far. After working with 3 other companies without any results, we tried them. We were a bit anxious to pay $10k/ month at the beginning – they were double the price of other companies. But, oh boy, they results were beyond our wildest expectations.
CEO & Founder
A SaaS fractional Chief Marketing Officer, also known as a CMO-for-hire, is an expert marketing consultant who specializes in the SaaS industry. Our experts work with mid-sized SaaS companies to provide invaluable strategic direction and spearhead marketing campaigns on a part-time basis.
A fractional CMO for SaaS businesses will conduct a thorough review of your current marketing efforts and develop a customized marketing plan for the next year. They can enhance your online presence, assess and enhance your marketing automation setup, devise and implement both organic and paid media strategies, overhaul your branding and content marketing strategies, help you hire the right marketing professionals, and monitor your marketing KPIs to maximize your marketing budget.
For SaaS companies, hiring a fractional CMO is essential to scale your marketing efforts. Their expertise in SaaS marketing strategies is crucial in navigating the unique challenges and opportunities in the SaaS market. By doing so, you’ll see a significant increase in growth and profitability for your business.
The fee for a fractional CMO in the SaaS industry can differ based on various factors such as the amount of work, industry, and the required expertise. Generally, the hourly rate ranges from $250 to $500, but this may vary depending on the complexity of your SaaS company and the fractional CMO’s experience level.
Fractional CMOs specialized in SaaS are used to remote work and can productively cooperate with your team through virtual communication tools. We offer our knowledge and skills to SaaS companies all over the world, regardless of their location.
Results achieved with a fractional CMO for SaaS depend on various factors, including the current state of your marketing strategies and your specific objectives. However, with their specialized knowledge and focused tactics, fractional CMOs can typically deliver significant progress within a few months of starting the collaboration.
Yes, fractional CMOs for SaaS focus on creating successful lead generation tactics and improving customer acquisition efforts. They can help with implementing lead generation campaigns, refining targeting and messaging, streamlining conversion funnels, and utilizing digital marketing channels to attract and convert potential customers for your SaaS product or service.
Choosing a fractional CMO can be a smart and cost-effective choice for mid-sized SaaS companies that don’t want to hire a full-time CMO. By hiring one of our fractional CMOs, you can benefit from our expertise and strategic guidance on a part-time basis, while avoiding the high overhead expenses that come with a full-time executive.
If you’re interested in hiring a fractional CMO for your SaaS business, you can get started by filling out our contact form or scheduling a consultation. We’ll discuss your unique marketing requirements, objectives, and timeframe, and connect you with a fractional CMO who specializes in the SaaS sector.