Local SEO brings more business to Chicagoland daycare center
Ladybug & Friends, a Chicago-based daycare provider, wanted to drive more customers to their daycare locations across the Chicagoland area. DAP created and then implemented a marketing and local SEO strategy to help Ladybug & Friends reach their ultimate goal of growing it’s customer base.
- Conducted core audits of content, local directory listings, website design, taxonomy and schema, and overall marketing strategy
- Redesigned Ladybug & Friends location pages to enhance user experience and become more SEO-friendly
- Created and published multiple SEO optimized articles to improve Ladybug & Friends local search rankings and drive more traffic
- Reviewed and reorganized local directory listings to improve Ladybug’s local search relevance
- Introduced new data structures and site taxonomy to help Ladybug better rank for local searches
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