Helped an OBGYN provider successfully generate $500,000 in new procedures within 3 months.
Successfully executed a complex PPC campaign for an outpatient vascular center leading to a 4X return on marketing spend.
Executed a multi-state PPC campaign for psychiatric practices driving 10x more patients to their business.
Because of PPC’s effectiveness, the number of businesses competing for limited ad inventory has increased exponentially. Our team leverages leading-edge tactics, technology, and data to ensure you have a busy waiting room.
Our unique Performance-Based Pricing Model ties our success to yours. When you earn more, we earn more. We partner with dental practices with a strong commitment to increasing revenue. Our client return on ad spend (ROAS) averages 300% to 500%. Schedule your consultation with Digital Authority Partners now to discover how we can help you win new business fast.
PPC for dentists is by far the fastest, best performing marketing channel to attract potential dentistry clients to your website. For example, your ad could appear when someone searches for something like, “dentist near me.” You only pay when someone calls your dental practice or clicks through to your website.
PPC for dentists is important because you only pay for results. This marketing channel gives you extensive targeting options to generate the highest quality leads. Dental targeting includes ads specific to:
For a local dental practice it is possible to get calls and clicks the moment your ad goes live. Google uses performance data to assess the relevance and quality of ads and landing pages. Data collection takes time. Typically three months. Once Google has enough data, their artificial intelligence tool can begin optimizing your ads to display them to search users with the highest probability of conversion. Conversion means converting a visitor to a prospect, and a prospect to a patient.
Numbers vary by practice. On average, patients stay with practices 7-10 years, spending $653/year with a lifetime value of $4,500. Practices typically need 25-50 new patients per month at an acquisition cost of between $150 and $300. At the upper end, this represents a marketing spend of $15,000/mo. Digital Authority Partners unique Performance Based Pricing ties our success to yours. The more we earn for you, the more we earn.
You can measure your return on investment by understanding your customer lifetime value and cost of acquisition. Calculate lifetime value by dividing annual revenue by active patients. If the LTV of a 7 year patient is $4,500 and it costs $150 to acquire that patient, subtract $150 from $4,500 for a LTV of $4,350. Now, divide $4,350 by the acquisition cost of $150 for an ROI of 29%. Or $1.29 for every $1 spent. Our clients are seeing returns of $3-$5 for every $1 spent.
Have questions about your next project? Schedule a consultation with a DAP expert today and find out what we can do for your business.
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