The latest healthcare news.

Search engine optimization (SEO) helps chiropractors reach their target market and direct patients to their clinics. ...

As a chiropractor, your primary goal is to help people improve patients’ spinal health and overall well-being. How ca...

It’s no secret that the healthcare industry is one of the most competitive industries in the world. To stay ahe...

All the features in the world don’t mean a thing if an app cannot securely protect the data it contains. Data securit...

If you’re a healthcare organization, you must ensure that you have created an effective email marketing campaig...

As a drug rehabilitation center, your goal is to help patients recover and practice sobriety. Your rehab center offer...

The “open rate” in healthcare email marketing refers to the percentage of recipients who actually open an email. This...

Don’t believe anyone who says email marketing is dead. In the healthcare industry, an email could be a formidable mar...

Digital marketing is tough, especially for dental practitioners who just want to focus on fixing smiles. However, the...

Poorly designed websites are not only unpleasant to look at but hurt user experience (UX) as well. As vision experts,...

An attractive and informative website enables dentists to connect with visitors and deliver a positive message about ...

With a growing number of patients relying on mobile devices for health-related information, appointments, and service...

The healthcare industry is vibrant and competitive. Medical practitioners and providers need effective search engine ...

When it comes to attracting new patients, satisfying existing ones, and reminding past patients of the benefits your ...

Three minutes a day takes bad business decisions away. Today’s tip: There are four incredibly common reasons co...

Pay per click advertising is nothing new, but more and more dentists are starting to realize the potential of paid ad...

Custom software helps healthcare providers and specialists streamline operations and improve patient care. Custom sof...

ADA compliance is important for businesses to consider because of its benefits and the steep fines that come with non...

Hospitals increasingly use artificial intelligence (AI) for their pay-per-click (PPC) strategies to elevate their mar...

Content drives traffic; it drives conversions. The right healthcare content encourages patients to improve their heal...

A strong online presence helps drug rehab centers reach their target clients, and search engine optimization (SEO) st...

Drug rehab centers need a strong online presence to draw in people seeking addiction support online. Search engine op...

A great optometry website development strategy has the potential to bring new traffic and a steady stream of clients ...

How you build your optometry practice’s website sets it up for success or failure in the long run. It truly pays to g...

Dental clinics and dentists need strong marketing strategies to compete and attract patients. A strong marketing stra...

Digital marketing is the single best way to invest in your firm’s growth and expansion. With facets like social media...

SEO is a critical component of digital marketing success. Healthcare firms must especially master medical SEO to esta...

Retargeted ads in healthcare digital marketing are for individuals who previously interacted with your website or sho...

In healthcare digital marketing, retargeting helps providers reconnect with people who have expressed interest in the...

Search engines are a business’s primary source of online traffic. They almost always are the method that leads a cust...

Pay-per-click (PPC) bidding is crucial in online marketing for plastic surgeons because it manages advertising budget...

Dental professionals no longer count on foot traffic to increase consultations and appointments. They use pay-per-cli...

Content marketing bridges the gap between patients and providers. It helps deliver much-needed health information for...

Although lucrative, healthcare is challenging, especially when managing a facility. For starters, you are likely shor...

One of the best ways to cultivate patient relationships for any type of doctor’s office, clinic, or health-related bu...

Besides having a brand-oriented visual design, healthcare custom software development provides excellent benefits tha...

At Digital Authority Partners, we are often asked about our doctor reputation management services. Usually, reputatio...

A healthcare marketing plan is a vision-driven, strategic detailed document that’s meant to help facilitate the accom...

On-page search engine optimization (SEO) boosts a healthcare website’s visibility by refining content and techn...

One way to deliver engaging and targeted healthcare marketing campaigns is by email. But how do you keep your marketi...

Blockchain in healthcare is ALL about removing the middleman. It’s about increasing the security of various transacti...

If a healthcare provider sends marketing emails to patients, these emails must be in compliance with HIPAA regulation...

Online visibility and patient engagement are crucial in healthcare marketing, so return on investment (ROI) must be u...

Well-developed healthcare websites prioritize patient needs. They provide valuable health information and facilitate ...

Emails are a great way to send patients personalized marketing messages or content through a secure private channel. ...

American folklore has it that John Henry was the best railroad tie layer in the country. In competition, he could lay...

The internet teems with people seeking reliable, accurate healthcare information. As a medical practitioner or facili...

The right marketing strategy can help your dental office reach more local patients. You can expect even better engage...

2024 has arrived, and with it, brand managers around the country are setting their strategies and goals for the year....

E-commerce businesses need a high-performance marketing team to respond to the ever-changing digital landscape. With ...

Chatbots often get a bad rap, but DAP CEO Codrin Arsene has a very different outlook. Recently, Arsene was featured a...