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The latest in business strategy news.

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Recent Articles

chief marketing officer_Portrait of chief financial officer woman working on laptop at office.
Business Strategy
Jul 3, 2022
13 min read
Why Fractional CMOs Are Attractive to a Mid-Size Business (DAP)

Hiring a full-time Chief Marketing Officer (CMO) can be quite expensive. If you are a mid-size company, you might not even need a full-time CMO — t...

Avatar for Codrin Arsene
Author: Codrin Arsene
B2B B2C_Business marketing with b2b,b2c,c2c text on desk table.management and e-commerce concepts
Business Strategy
Jun 2, 2022
6 min read
B2B vs. B2C SEO: What’s the Difference?

Search engine optimization (SEO) is a familiar concept to most business owners and marketers. However, they may not know that a B2B SEO strategy sh...

Avatar for Marina Turea
Author: Marina Turea
Man pointing at a table displaying the words "Mobile app development"
Business Strategy
Apr 18, 2022
67 min read
Your Ultimate Guide to Mobile App Development in 2022

“Mobile is the future of everything.” – Forbes Forbes is right on the money. Mobile is indeed the future of everything, from business and hea...

Avatar for Pranjal Bora
Author: Pranjal Bora
Healthcare website shown on a laptop
Business Strategy
Jan 5, 2022
14 min read
5 Tips for Healthcare Website Design Initiatives in 2022

Even though it should be easy, website design for healthcare companies is difficult. There is a complete disconnect between what healthcare organiz...

Avatar for Michael Reddy
Author: Michael Reddy
Tablet showing patient information
Business Strategy
Jan 4, 2022
18 min read
Digital Transformation in Healthcare in 2022: 7 Key Trends

As a healthcare business, you probably know that keeping up with digital transformation in healthcare can feel overwhelming. Deciding which emergin...

Avatar for Michael Reddy
Author: Michael Reddy
business books
Business Strategy
Jan 3, 2022
21 min read
Best Business Books You Should Read in 2022

Successful businesses don’t come out of nowhere. Success leaves clues, and smart entrepreneurs follow those clues. Magnates, b-school professors, a...

Avatar for Marina Turea
Author: Marina Turea
White papers White-Paper-Content-Marketing

White Paper: Content Marketing Strategies to Grow Organic Traffic by 300%

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B2B Marketing During & After a Pandemic

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White Paper: Social Media Tips from Successful Marketers

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