E-commerce

We help you increase online sales.

Make your e-commerce experience memorable

DAP helps brands apply today’s best e-commerce practices to stand out in a competitive online marketplace.

Our approach starts with business strategy and ends with conversion-rate optimization. In between, we’ll build you an e-commerce site with robust technical architecture, engaging UX, enhanced features and real-time analytics — giving your customers a seamless shopping experience, and your brand the foundation to drive more top line growth.

Our Expertise

E-commerce Strategy

Product Management

Analytics

User Experience

Reshaping the consumer-brand relationship

Go beyond borders

The worldwide e-commerce market is set to top four trillion USD by 2020.

Make mobile accessibility a priority

By 2021, mobile e-commerce sales are projected to make up more than 50% of total e-commerce sales.

Don’t rely on brand loyalty

Studies show that millennials and Gen Z are more attracted to fresh and innovative smaller brands, putting big brands at risk.

How we can help

E-commerce Strategy

Integrate your CX with revenue targets.

A great buying experience puts control with your customer and makes it easy for them to find, buy or return any product. DAP helps our clients fuse business goals with experience-driven, omni-channel strategies to optimize every point in the purchase funnel.

Includes:

E-commerce Site Audit

Brand Alignment

Product Roadmap

Product Management

Hands typing on a laptop which shows an e-commerce website.

E-commerce Design & Development

Build a digital storefront that converts.

Intuitive search, appealing product pages, and seamless cart-to-checkout are just a few of the factors that influence conversion rates. DAP’s e-commerce team works with clients to create conversion-driven experiences on today’s most trusted platforms, including Shopify, Magento and BigCommerce.

Includes:

Site Architecture

User Experience & Testing

Web & Mobile Development

Platform Implementation

Mobile e-commerce app shown on a mobile device

E-commerce Marketing

Take customers from discovery to purchase.

Does your marketing stack optimize every customer touchpoint? From critical acquisition strategies such as SEO and content marketing to email, paid ads and Amazon optimization, we’ll help you increase purchases and customer loyalty throughout the entire buyer’s journey.

Includes:

SEO & Content Marketing

Email Marketing

Paid Media

Amazon Optimization

An e-commerce website shown on both desktop and mobile.

Conversion Rate Optimization

See higher conversions with analytics-driven optimization.

Conversion rate optimization (CRO) involves the analysis and testing of features that cause a user to take action on your site. We analyze key website and marketing features to find, diagnose and improve gaps in your current strategy to help you drive more sales.

Includes: