File a Motion for Growth: Expert CMO Services to Expand Your Law Firm

A legal firm should consider bringing in a fractional CMO for several reasons. To start, it’s a cost-effective solution (compared to hiring a full-time CMO). Fractional CMOs have all the expertise of a full-time CMO with none of the overhead costs. A fractional legal CMO ushers in fresh perspectives and industry insights, helping law firms stay competitive and adapt to market and digital advertising trends. 

Yes, as part-time contractors, fractional CMOs are the prime candidates for remote work. You won’t be responsible for anything like relocation fees, much less insurance premiums or a full-time hire’s notable salary requirements. 

Yes, a fractional CMO specializing in law can lead the charge in lead generation and customer acquisition. Thanks to their extensive marketing experience across a range of channels and familiarity with the legal industry’s unique needs and audience, they are perfectly suited to attract and convert prospects into customers.

It’s a breeze. Just call up DAP, email us, or submit our contact form, and we’ll set up an introduction. We’ll present what we think we can help you with, and you get a chance to see how we can grow your firm. 

No two law firms are exactly the same, and no two firms need the same marketing services, either. A fractional CMO for the legal industry combines several factors unique to a law office, like industry type, state and federal guidelines, and local demographics for marketing to create a custom, cohesive strategy that’s second to none. 

Salaries for fractional CMOs can vary. Usually, they land in the low to mid-hundred dollar range. Full-time CMOs typically look to take home six figures, minimum.

Of course, the results vary, but previous clients have noticed results in anywhere from a few short weeks to months. 

Fractional CMOs are a great option for smaller to mid-sized law firms to see bigger results with a smaller budget. You can access the same people advising the marketing departments at Fortune 500 and Fortune 1000 companies at a fraction of the cost.