SEO Auditing Services

You can't get to where you want to go without knowing where you are. SEO Audits are vital for painting a picture of your website’s on-page, off-page, and technical SEO health. Before beginning any SEO work, performing an SEO audit is a necessary first step. Our team conducts a detailed analysis of all the elements needed to formulate a plan for ranking higher and driving more relevant traffic to your website.

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Schedule a consultation with a DAP expert today and find out what we can do for your business.

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Our Clients Love Us, and They Tell the World About it

What Our Clients Say About Us

“We brought in Digital Authority Partners (DAP) to help us with a complex set of SEO projects. Their expert team helped us optimize our editorial content strategy to help us rank for thousands of keywords and worked with our technology team to optimize the core platform. Their team also trained us on how to best leverage AHREFs and other SEO tools. The insights DAP brought were invaluable, and our organic traffic is spiking due to these efforts. The team is transparent about their approach, the expected results, and the required timeline.”

Abhirup Bhattacharya Head of Digital, Athenahealth

Julie Novack CEO

“DAP has been able to provide excellent technical support for our site (often working ahead of schedule and beating their budget estimate) and helping with the SEO improvements we need to see. They have also been helping with analytics so we have more insight into our user's experience and where we can make improvements. Greatly appreciate their insights and advice”

Mark Rickmeier CEO

“Digital Authority Partners developed a fast, effective Local SEO plan for Fresh Thyme and then helped us execute it. They helped us show up in local searches where we’d never been before. Great partners — they do what they say and are always willing to provide knowledgeable perspective.”

Amy Parker Vice President of Marketing at Fresh Thyme

“It's been really great working with a smart, hardworking team. We looked high and low for a solid SEO/marketing team. The DAP team actually goes above and beyond and produces results. Very happy with our decision!!”

Joey Truscelli Virtual Me

“We are now ranking in the top 3 for over 50 keywords, increased out traffic 1000% and are no longer able to take on any additional accounts this year. The SEO strategy that Digital Authority Partners created has been very successful — we have increased our traffic by 1,000% and ranked top 3 for 50 of our chosen keywords.”

Patrick Brown CEO

“I've worked with Digital Authority Partners on various SEO initiatives. They're simply the best. Over the last 2 years, they've never failed to generate qualified traffic, leads and sales by helping us get to page 1 of search results for buy-oriented keywords. They're really amazing.”

Nathan Juncan CEO

“I had an opportunity to hire Digital Authority Partners for a health and wellness company. Our SEO was hurting due to not having proper research and structure. The team at Digital Authority created a timeline and how we are going to fix all the issues related search engine optimization. I received such personable, professional and effective results by working with them. I would highly recommend Codrin and the team to anyone who’s looking to grow their organic channel.”

Kaivan Dave Head of Marketing at Complete Nutrition

Clutch

Leading Marketing Strategy Firm

Clutch

Top Digital Marketing Company in San Diego

Inc 5000

Recognized on Inc. 5000 as One of America's Fastest-growing Private Companies

UpCity

Top Digital Agency on Upcity

Clutch

Distinguished as One of the Top 1000 Global Companies

Clutch

Recognized as a Top SEM Company

What is an SEO Audit?

SEO Audits provide a picture of your website’s SEO health. Google and other search engines consider over 200 factors when determining the order in which pages appear in search results.

The purpose of all these factors is to decide which site produces the best user experience related to a user’s query. Technical SEO issues such as site speed, robots.txt, canonicalizations, XML sitemaps and other factors influence search engines’ ability to crawl and index pages. On-page factors relate to content structure. Is the content consistent with what the user expects? Does it provide answers they seek? Is it easily consumed? Off-page factors such as backlinks attest to the validity and authority of a site. All other factors being equal, domain authority decides which sites appear higher in search results.

Auditing illuminates any issues so we can develop plans to remediate them. Auditing also tells us what’s working and further informs strategy. Most experts recommend regular comprehensive SEO audits every six-months. Search engines continually change and update their algorithms, and regular audits can address any impactful updates in a timely manner.

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Foundations of
SEO Auditing Services

1

Conduct a comprehensive on-page, off-page, and technical SEO audit.
2

Perform keyword and competitor analysis.
3

Develop detailed remediation plans and 12 month strategic SEO roadmap.
4

Perform technical and on-page optimizations.
5

Create and publish content and optimize off-page factors.

SEO Audits
Related Services

Frequently Asked Questions
About SEO Audits

Why is an SEO audit important?

SEO Audits are important because they tell you where your SEO currently stands. They illuminate issues that may prevent your website from ranking higher and driving more traffic.

If you’re investing in SEO, audits inform strategy. They can tell you what aspects of your SEO perform well and those that don’t. The benefit is that you’ll have more effective SEO.

How long does an SEO audit take?

How long your SEO Audit takes depends on the size of your site and amount of content you have. Each element of your site needs to be scanned and manually reviewed to get to the root of any problems.

On average, a full SEO audit takes anywhere from 2-6 weeks. If you have a small site without much content, it will take less time. Once the team has scanned and analyzed your on-page, off-page, and technical SEO factors, they’ll develop remediation plans and strategies prioritizing issues with the greatest impact. Fixing issues can take months and require many hours of specialist labor.

Is an SEO audit worth it?

If you value organic traffic, if it’s a profitable channel for your business, and you’re investing in SEO, audits are worth it. BrightEdge writes SEO and paid search accounts for nearly 70% of all traffic with SEO accounting for 53%. Most agencies recommend full audits every six months, with smaller routine maintenance scans each month. SEO audits are worth it for any business investing in SEO. Without them, your SEO efforts could be for nothing.

What should I do after an SEO audit?

After an SEO audit, the team will have a list of issues. Your remediation plan and strategy prioritize issues with the greatest impact. Once everything is prioritized, the team determines the resources necessary to address the issues and develops a detailed timeline and action plan. Typically, technical issues get worked on first because they are the foundation of your SEO, then content, and then off-page. Depending on your resources, these can also be done concurrently.

What is a local SEO audit?

Local SEO audits have many of the same features as comprehensive SEO audits but evaluate specifically your relevance and authority within a discrete geographic area. Local SEO audits evaluate local keywords and content, technical SEO, local business profiles (Google My Business/Bing Places), reviews, local business listings and citations, as well as Analytics, Google Search Console, local competitors and backlinks. The goal of a local SEO audit is to drive more in-person visits, calls, and local online traffic.

How much does an SEO audit cost?

Most SEO audits range from $3000-$5000. Enterprise SEO audits can exceed this amount by multiples, simply because there is more work to do. Sites with thousands of pages and systems cobbled together from different components present greater technical challenges. Page speed for instance, while hugely important, may not have a simple solution. It could be code, server, hosting, site architecture, or a combination. More pages also equals more content requiring manual review. Some issues may be addressed globally. Others may not. The good news is once you understand what’s working and what isn’t, you can prioritize and move forward.

Helping Companies
Drive Traffic and Conversions Online

Case Studies

Software as a Solution

Financial services

Technology

Cove Markets

52% Increase in PQLs YoY
2,321% Increase in Qualified Organic Traffic to the website in 18 months
81.12% Increase in time on page across the website after the rebranding

View case study

Education

LadyBug & Friends Daycare and Preschool

200% Increase in revenue year over year
253% Increase in organic traffic year over year
2,000+ # of local keywords ranking

View case study

Healthcare

Technology

Orthogonal

Page 1 ranking for primary keyword
65% increase to both page views and time on site
43% increase in conversion rate
20% decrease in bounce rate

View case study

Schedule your free consultation

Have questions about your next project? Schedule a consultation with a DAP expert today and find out what we can do for your business.

Michael Reddy

Why Companies Choose to Work with
Our SEO Experts

People – DAP has highly specialized teams with deep experience in every aspect of SEO, from strategy to technical SEO to content creation and data analysis.
Processes – Effective SEO has a lot of moving parts. Processes keep everything organized. Each year we work on multiple large-scale SEO projects and have refined our processes over time into a well-oiled-machine.
Technology – Our team relies on a suite of powerful SEO tools. From auditing and analytics tools to competitive intelligence tools, we gain an accurate image of the effort required to rank highly and drive traffic.

Industry Results

Healthcare

Developed a pioneering, wearable medical device for a leading healthcare brand. The app received top awards from TIME Magazine and The Consumer Electronics Association and was covered by multiple major news outlets.

FinTech

Increased SEO traffic 14x within six months. First position results for 40+ keywords and #1 ranking for primary keyword cryptocurrency day trading and helped them get acquired by a leading trading platform.

Ecommerce

Developed powerful marketing strategies for a leading ecommerce travel business including 200k subscriber email campaigns, 39% increase in effective cost per thousand impression revenue, and 5.2X better time-on-site.

Professional Services

Strategized SEO leading to a 14% page view increase, 20% more organic traffic, a 10% reduction in bounce rate, and 6% more sessions per user making this professional services client more visible and their content more consumable.

Government

We helped a government-focused SaaS business build a fully ADA-compliant website.

Education

Fantastic results for a Chicago preschool and daycare including a 200% increase in year-over-year revenue, and a 253% increase in organic traffic, in-person visits, and enrollments.

Manufacturing

Designed an interactive mobile application that gamified solutions and boosted sales and retention for one blue-chip manufacturing client. It also won a five-star app rating in Apple’s App Store.