The latest healthcare news.

If you need new patients for your dental practice, online PPC for dentists is excellent. But, if PPC is incorrect, yo...

Expanding your medical practice online is the best way to drive traffic to your local clinic or office. With medical ...

Linking is one of the most critical elements of SEO. So often goes forgotten, with people preferring to speak about k...

When you’re deciding how to market your medical practice, there are a lot of factors to consider. Maybe youR...

Optometrists have a lot to gain from a well-crafted optometry SEO strategy. After all, ranking higher means greater v...

Establishing a solid online presence is crucial for businesses. Having a website is the start of that. It does not ma...

Traditional marketing may no longer be as effective in a fast-evolving industry such as healthcare. Today, digital ma...

Search engine optimization (SEO) does not work the same for every industry. For example, whereas many companies selli...

Nowadays, no matter your business, industry, or sector, your competitors are battling it for those all-important top ...

Your plastic surgery practice’s online presence is vital to customer growth. Imagine someone saving up for plas...

The medical industry is one of the most important and complex industries globally. Unfortunately, it’s also one of th...

It can be daunting to figure out which marketing initiative is best for your needs. This article will show you how to...

As a personal trainer, you know that marketing is essential to growing your business. But with so many different chan...

Healthcare marketing is one of the most challenging fields to work in. Not only do you have to worry about communicat...

A successful PR healthcare plan mixes traditional marketing methods with modern digital campaign strategies. PR has e...

One of the best ways to boost your medical practice is by taking it online. With an engaging online presence, you can...

At Digital Authority, we’ve had years of working with drug rehab centers to help them improve their website ran...

It’s no secret that healthcare is a vital industry. In the United States alone, healthcare spending accounts fo...

It wasn’t so long ago when dental practices would attract new clients with very little marketing. It was fairly well ...

The healthcare industry has undergone a significant digital transformation. It leverages technology to streamline pro...

Medical professionals who want to expand their practices invest in a strong and engaging website. By establishing you...

Hospitals, clinics, and other medical practices that need a push online can benefit from a strategic healthcare conte...

For most people, when they find a dentist they will stick with them — very few patients are ‘shopping around’ for a d...

In a highly competitive industry like healthcare, how can medical practices significantly improve their bottom line w...

Healthcare is a diverse, complex industry. Healthcare custom software development provides the best approach to addre...

Healthcare providers have unique opportunities and challenges when it comes to email marketing. The sheer size of the...

The purpose of pay-per-click (PPC) advertising is to attract customers into buying the featured products or services....

Dentists don’t need to completely rely on foot traffic to grow their business. With your business on the web, you can...

Local search engine optimization (SEO) helps medical practitioners establish a solid online presence within their com...

As a director of a substance use rehabilitation center, one of your center’s most important goals is to admit n...

Generating leads and converting them to patients or clients depends on targeting the most receptive audience and conv...

Whether you’re a medical practitioner, medical expert, or entrepreneur, having a great website can help promote...

Recent years have seen a booming interest in plastic surgery. Whether it’s for corrective or cosmetic reasons, plasti...

Drug rehab SEO marketing is unique because you’re catering to people who need accurate, helpful, compassionate, and o...

As you promote your medical practice, you need to know the difference between two common marketing techniques: medica...

The right medical SEO strategies will help your website rise to the top of the search engine results pages (SERPs). W...

With prices that range from a few hundred to tens of thousands of dollars, knowing how much to pay for your medical S...

Your medical website is a powerful tool to gather your audience, promote your expertise, and establish your brand. Wi...

With so many clinics and hospitals, your healthcare organization needs to maintain an edge in this competitive indust...

When it comes to medical SEO, keywords really matter. In fact, they should form the foundation of your content. In th...

Pay-per-click (PPC) advertising is a significant player in any robust digital marketing campaign, especially those in...

Healthcare marketing is complicated and requires precision and security throughout the client journey. However, pay-p...

You’re an expert healthcare and medical services provider, and we appreciate that drawing up a healthcare marketing s...

What are your website goals? Do you want to attract more clients? Do you wish to disseminate information? Do you want...

Choosing the right marketing strategy for your medical practice is important. With many different options available, ...

Content marketing gives you the edge over other companies, whether your goal is to improve foot traffic to your local...

When starting any new business, you need to do everything possible to establish yourself in the marketplace, draw cus...

The vast majority of individuals in need of a healthcare professional will turn to the internet for help. Their first...

SEO is critical for your marketing plans, whether you’re a local barbershop or a large eCommerce company. The f...

Your medical practice has a lot to offer your community, and you want people to find your medical office. Today, most...

Starting your own dental clinic can be very exciting. You get to be your own boss; call the shots. You’ll have ...

If the healthcare industry really needed another wake-up call to get its digital house in order, boy did 2024 deliver...

What makes top medical websites like WebMD and Mayo Clinic different from other sites in the industry? Aside from the...

Your medical website is your online clinic or virtual doctor’s office. It’s where you feature your expert services, a...

The onset of the pandemic has taught us the valuable contribution of technology to continue medical services amidst l...

Your drug rehabilitation center needs online exposure to reach more of your target audience and attract more clients....

Attracting patients and growing your dental practice is the goal, and a robust, respectable online presence is essent...

Patients looking for plastic surgery services rely heavily on online search to find the most efficient plastic surgeo...

Striving to keep the business running during the pandemic is not easy: the usual way of generating leads has become a...

The Health Insurance Portability and Accountability Act (HIPAA) is a US federal law that establishes national standar...

Every industry benefits from digitalization these days, and the same holds true for medical and healthcare organizati...

Admittedly, medical SEO is not easy. There is not only a lot of competition but also many niche target audiences. How...

The launch of Apple Watch Series 4, last fall, made innovation waves all around the globe. The smartwatch can measure...

Digital transformation in healthcare has been a hot topic in the industry for the last decade. The recent 9th Annual ...

With the world of digital medical marketing ever-changing, it can be challenging to keep up with the latest marketing...

The power of healthcare email marketing remains unquestionable. It bridges the gap between healthcare providers and p...

The shift from direct mail to email since 2000 has brought health-related businesses greater return on investment (RO...

With stiff competition among dental clinics today, you need a dentist content marketing plan with bite. When done rig...

Today’s patients seek healthcare information and services online, so hospitals must prioritize their online vis...

If your dental practice needs new patients, pay-per-click (PPC) advertising is the fastest way. Personal referrals ar...

Being excited about your website is no reason to initiate a medical SEO campaign with no defined strategy. You’d be r...

The internet has changed the way businesses market themselves. Compared to traditional advertising, online advertisin...

For many dental practices, pay-per-click (PPC) advertising is the best way to generate traffic and convert leads into...

Hospitals can drive more traffic and support organic online marketing strategies with high-impact pay-per-click ads. ...

Online marketing for healthcare providers is more important than ever before. With patients increasingly turning to t...

Healthcare marketing has shifted, focusing more on patients than ever before. With more patients taking an active rol...

Digital transformation: It’s one of the biggest ongoing developments surrounding every industry, including healthcare...

Artificial intelligence (AI) has become a key player in digital marketing. Pay-per-click (PPC) advertising, in partic...

Do you want to drive more traffic to your healthcare clinic? The best way to increase your visibility on local search...

There is no doubt that the best venue to do business today is the digital media platform. Engage in social media plat...

The fast-growing artificial intelligence (AI) technology has become the main driver in modernizing search engine opti...

Email communication between healthcare providers and patients differs from other business or sales emails. Investing ...

Getting solid search engine optimization (SEO) rankings for a medical website will involve avoiding ten specific kind...

Pay-per-click (PPC) ads allow businesses to connect with customers actively looking for their services or products. F...

Despite the advice to visit a dentist regularly, not many people do this. People have a lot of things to do every day...

How does content marketing work for plastic surgery clinics? Digital Authority Partners (DAP) created a guide to answ...