Up to date marketing and search engine optimization news.

Dentists don’t need to completely rely on foot traffic to grow their business. With your business on the web, you can...

Any digital marketer knows how competitive search engine optimization is. However, reaching and maintaining those hig...

Local search engine optimization (SEO) helps medical practitioners establish a solid online presence within their com...

As a director of a substance use rehabilitation center, one of your center’s most important goals is to admit n...

Generating leads and converting them to patients or clients depends on targeting the most receptive audience and conv...

When choosing a PPC agency, price is often a deciding factor. After all, you want to ensure you get the most bang for...

Every website owner and marketer wants to reach the top ranks on search engine results pages. However, this can be ea...

How social media helps SEO has been a mystery many marketers have attempted to resolve. To this day, the debate rages...

When creating paid ad campaigns, you’ve probably considered the help of a PPC agency. You may also be choosing ...

Whether you’re a medical practitioner, medical expert, or entrepreneur, having a great website can help promote...

Companies that want to elevate their websites must follow trends and developments in small business search engine opt...

Any SEO agency would say content is the most important aspect of search engine optimization (SEO). In fact, recent ch...

Recent years have seen a booming interest in plastic surgery. Whether it’s for corrective or cosmetic reasons, plasti...

Drug rehab SEO marketing is unique because you’re catering to people who need accurate, helpful, compassionate, and o...

If you have a website and want more people to check it out, you need search engine optimization (SEO). SEO is about r...

As you promote your medical practice, you need to know the difference between two common marketing techniques: medica...

Creating a healthcare app is no easy task, especially with more than 53,000 apps already on the market. It requires a...

There are no two ways about it – the importance of technology within every business will continue to grow. Soon, all ...

Every marketing company that operates from a Software as a Service (SaaS) business model needs to construct a strong,...

Aptly nicknamed “The City That Works,” manufacturing was (and still is) one of Chicago’s biggest industries, with pro...

SaaS brands have responded in an explosive way to the burgeoning demand for robust yet scalable and affordable cloud-...

Incorporating influencers into online marketing strategies is a vogue trend spawning a whole industry. The influencer...

If you want to start a digital marketing company, you should consider what a top PPC Agency offers to see if you have...

The right medical SEO strategies will help your website rise to the top of the search engine results pages (SERPs). W...

With prices that range from a few hundred to tens of thousands of dollars, knowing how much to pay for your medical S...

Your medical website is a powerful tool to gather your audience, promote your expertise, and establish your brand. Wi...

Not all SEO is created equal. Every company with any level of web presence (and that should be every company!) needs ...

With so many clinics and hospitals, your healthcare organization needs to maintain an edge in this competitive indust...

New York City’s manufacturing industry is booming with advanced technologies and equipment that allow companies to th...

Las Vegas is where everyone goes to feel lucky, and you want to be the ultimate guide for people who like to travel t...

Whether you are a travel agency, a tourism website, or any business related to the tourism industry, you need to fort...

As digital marketing replaces older forms of marketing, businesses are finding they need to turn to professionals to ...

Want to attract more students, engage alumni, and build a stronger online presence for your institution? In todayR...

Investing in a healthcare mobile app provides life-saving benefits for your hospital or clinic as well as to your pat...

Creating an excellent mobile app does not end with completing the development cycle. An app generates returns through...

Content has always been integral to digital success because it powers many marketing plans, from email marketing to p...

Your clients now live in an omnichannel world. Is your business integrating both online and offline marketing strateg...

Digital marketing is a broad strategy that encompasses several marketing channels. Each of these channels has impress...

As digital marketing has evolved over time, developing an effective strategy for it has become increasingly complex. ...

People visit many places in the US to harness unique experiences and excursions that they would be hard-pressed to fi...

Working in B2B marketing is another level of complexity from B2C marketing. When your clients are big companies and c...

In Dallas’s hectic business scene, niche marketing tactics are the key to unlocking new avenues for growth. A f...

What makes successful startups?  Startups are not just about creating products and getting more customers. If you hav...

When it comes to medical SEO, keywords really matter. In fact, they should form the foundation of your content. In th...

Businesses and organizations looking to get a dedicated mobile app have two options: white label and custom mobile ap...

Using multiple types of search engine optimization (SEO) in your Oklahoma City SEO strategy is best, but you might no...

Pay-per-click (PPC) advertising is a significant player in any robust digital marketing campaign, especially those in...

Healthcare marketing is complicated and requires precision and security throughout the client journey. However, pay-p...

SEO, or search engine optimization, is one of the most popular ways to drive targeted traffic to your website. And th...

An SEO agency may provide both SEO and SEM services to enhance your online presence. Though often used interchangeabl...

You’re an expert healthcare and medical services provider, and we appreciate that drawing up a healthcare marketing s...

What are your website goals? Do you want to attract more clients? Do you wish to disseminate information? Do you want...

Choosing the right marketing strategy for your medical practice is important. With many different options available, ...

Nowadays, many channels exist for people to come in contact with your brand. Imagine how incredibly confusing it woul...

Content marketing gives you the edge over other companies, whether your goal is to improve foot traffic to your local...

Pay-per-click (PPC) means you only pay when someone clicks on your ad. Sounds good? But how do you ensure your ads ap...

Part of an SEO agency’s work is assisting with brand building online. Along with link building, it forms a vital aspe...

The value of pay-per-click (PPC) campaigns to your overall digital market strategy is absolute. If done correctly, PP...

When starting any new business, you need to do everything possible to establish yourself in the marketplace, draw cus...

The vast majority of individuals in need of a healthcare professional will turn to the internet for help. Their first...

SEO is critical for your marketing plans, whether you’re a local barbershop or a large eCommerce company. The f...

What is an interim CMO? An interim CMO is an interim Chief Marketing Officer, a C-level executive that comes onboard ...

Your medical practice has a lot to offer your community, and you want people to find your medical office. Today, most...

Starting your own dental clinic can be very exciting. You get to be your own boss; call the shots. You’ll have ...

Hiring a digital marketing agency can be a stressful process. If you haven’t hired an agency before, you’ll want to k...

Successful marketers have been using SEO to boost their brand awareness for years. So why not extend that to event aw...

DAP takes great pride in being one of Chicago’s top B2C marketing, B2B marketing, and SEO companies. But we did...

Influencers have transformed brand-consumer relationships in digital marketing. With their large followings and authe...

Taking care of the elderly while taking care of your own children is challenging. It is even more difficult when you ...

Have you been searching the market for business software that fits all of your criteria, fitting in seamlessly with y...

Video has become an indispensable tool for marketing, with an overwhelming 91% of businesses making use of the medium...

An SEO agency can develop beautiful, engaging, and functional websites to help your business rank higher on search en...

Digital marketers have long known the benefits of search engine optimization — it is often the bulk of the job to get...

Hiring a PPC agency to handle your PPC campaigns is intelligent to improve traffic and promote your brand. With exper...

If you plan to launch your eCommerce website, you have to go through this guide to help you integrate key techniques ...

Video marketing is a cost-effective revenue engine if you know how to use it well. The secret is matching its essenti...

If you want to show your expertise, provide a comprehensive solution to your audience’s issues, or intimidate your co...

Are you thinking of hiring a Chicago SEO agency? The first concern you probably have is how much this will cost your ...

Growing a startup is challenging. Finding the right balance between sustainability and profit-driven strategies is ev...

Influencer marketing helps SaaS companies engage niche audiences through authentic endorsements. This strategy expand...

The digital space is inundated with content. For content marketers, this means standing out may seem impossible. Howe...

Calls to action (CTAs) can make or break B2B email marketing. They prompt recipients to take specific actions such as...

At Digital Authority Partners we love to stay on top of the latest marketing trends and we are always on the lookout ...

Content marketing is critical to boosting a professional services company’s business. The right content strateg...

Some online marketing efforts work best behind the scenes, and a San Diego technical SEO agency knows how to do them ...

What makes top medical websites like WebMD and Mayo Clinic different from other sites in the industry? Aside from the...