Reimagining social networking with an intelligent app
Current social networking applications lead to many unwanted matches, wasting people’s time. AIVA set out to revolutionize the way people meet by leveraging artificial intelligence to match users with similar preferences. DAP was brought in to build, test and validate the AIVA app. We also developed a go-to-market launch strategy.
DAP analyzed the current social networking market and defined product-market fit. We suggested features that would give AIVA a competitive edge in a crowded marketplace, and identified the machine learning algorithms needed to deliver highly accurate recommendations. Additionally, we defined UX requirements for the new app experience.
DAP delivered an exhaustive product strategy. We provided product recommendations and suggested app improvements to increase user adoption, and designed the new user experience. Finally, we built machine learning algorithms that could analyze millions of data points to deliver highly personalized matches.
- Product strategy
- AI-powered social matching
- UX design
- Product analytics
Built an innovative AI-driven app
Overhauled the AIVA user experience
Validated market adoption pre-launch
See our other work
DAP helped Sanctuary achieve a 4.2X ROAS, an 80% increase in organic traffic, and a 70% increase in Ecommerce conversion rate.
Helped PartySlate become an industry leader in the events management space by increasing the organic traffic to their website by 12X, from 30,000 to 370,000 a month in two years.
Helped a 13-year-old company double revenue & headcount and reach position 2,248 of the Forbes 5,000 fastest growing companies through the power of SEO & conversion rate optimization within 18 months.
LadyBug & Friends Daycare and Preschool
Digital Authority Partners helped double enrollment in less than 2 years for 8 daycare locations in the Chicago area.
Geode Health – Mental Health Services
Increased patient enrollment for a mental health provider with 20+ locations across the US.
Comprehensive local SEO strategy pays immediate dividends for grocery retailer
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